The e-commerce revolution is the most exciting thing since the car’s invention. “We do not think that e-commerce can learn anything in particular from offline commerce, just like the car industry doesn’t look back on horses and carriages to learn from them”. On the contrary, we think that it’s limiting to view offline commerce as some kind of a basis for commerce. For us, e-commerce is the basis and offline commerce is only one sales channel within e-commerce. We are convinced that in the future, people will look back on the e-commerce revolution as one of the more important developments in changing our world – and we want to be a part of that development.

We can see a future where entreprenuers can sell products to anyone – a woman who makes bracelets will be able to sell them to the whole world instead of on the local marketplace, the business man who spends his evenings on his hobby will be able to follow his dream and do it full time, etc.

Additionally, we think that it is crucial for a country’s economy and development to be in the frontiers of e-commerce. That’s why we think that the Nordic e-commerce is such a great fair where many companies can meet and exchange knowledge about e-commerce.